Passion for purposeful communication
With experience across internal communications, marketing and content creation, I specialise in crafting messages and methods that resonate.
Examples include (but aren't limited to) global product listings in B2C markets, documents for internal stakeholders and promotional B2B materials.
I’ve worked in fast-paced, cross-cultural environments, leading campaigns, refining workflows and managing multi-channel projects from concept to delivery.
Currently...
As the Copywriting Project Manager for Toynamics, I oversee creative output across Europe and China, mentor junior marketers and lead content strategies that drive both engagement and results.
From SEO-optimised copy to internal comms, product listings and social campaigns, I bring a balance of creativity and precision to every project.
But what else?
I’m naturally curious (ask anyone) and I’ve had a love of learning since childhood - which probably explains why I also wrote and published a children’s book.
This portfolio showcases my wide-ranging work and the thinking behind it. I’m especially motivated by roles with purpose and if there's anything antique-related, then that's certainly a bonus!
